Aldo Shoes – Shopify Plus Migration

Project Overview

For Aldo Shoes Turkey, with whom we have been working since 2018, we migrated the e-commerce infrastructure that had been running on Magento Open Source 1.9.x for 7 years to Shopify Plus. This migration delivered a comprehensive transformation in terms of digital sustainability, operational efficiency, and user experience.

Objectives

  • Make the infrastructure more flexible and up to date
  • Improve the mobile experience
  • Simplify operational processes
  • Restructure integrations
  • Reduce technical maintenance overhead

Solution

Technical Setup

The Shopify Plus infrastructure was set up. Domain, SSL, test, and production environments were configured. Training materials and scope documentation were prepared.

Integrations

The Shopify Plus infrastructure was restructured to integrate with various operational and marketing systems:

  • Logo ERP integration: Product, stock, price, order, and customer data were synchronized bidirectionally via middleware.
  • Aras Kargo integration: Post-order shipment processes were automated, enabling cross-system tracking.
  • Trendyol & Hepsiburada integrations: Marketplace order and customer data were synchronized with Shopify, while content and stock management were handled via middleware.
  • Iyzico payment integration: Provided directly through the Shopify Checkout infrastructure.
  • Segmentify and Setrow: These marketing and personalization tools were directly integrated into the Shopify ecosystem.

Design

Homepage, product, collection, checkout, cart, and thank-you pages were simplified with a mobile-first approach. The user experience was redesigned.

Go-Live

QA and UAT processes were completed. Following data migration, the production go-live was successfully executed.

Results

  • The Shopify Plus infrastructure was successfully launched
  • Maintenance and content management processes were simplified
  • Marketplace and ERP processes began to be managed in an integrated manner via middleware
  • The payment system was positioned separately within Shopify
  • Mobile experience and user interface were improved
  • The brand identity was represented consistently across digital channels

Overall Evaluation

The Shopify Plus migration was not just a technical upgrade; it was a comprehensive transformation process that restructured Aldo Shoes’ digital infrastructure, integration model, and user interface.